What's new

IZotope physical mail?

X-Bassist

Senior Member
1267A833-CB3B-4108-9FA4-75F2BC91C50C.jpeg

Was going through my home junk mail for december and found a “Holiday 2018” pamphlet from iZotope. Anyone else get this? Physical mail for a plugin company? Just seems strange to me.

Perhaps older people like me check their physical mail, but I can’t imagine many under 40 doing anything but throwing it all out. Strangest way for a software company to waste money. But perhaps they feel there is some part of the market they are missing? Software users that are NOT online? Strange. ;)

B9592ECD-248D-45B3-9CBD-7F3145C8DB2F.jpeg
 
Last edited:

Polkasound

Senior Member
Lots of people and businesses still send out letters and cards at Christmas. Being a plugin company, I doubt it was a smart investment cost-wise, but going old-school never seems to lose its charm.
 

paulmatthew

Senior Member
Didn't get it , but it would be somewhat refreshing to get catalogs or pamphlets like that every now and then. I get tired of looking at a screen for everything nowadays.
 

floydian05

Member
It does actually make it much, much more likely to be looked at than an email blast. I get 100 emails a week from companies about stuff and never look at them, but when i get catalogues (didn't get this one) I do generally at least look at them quickly.... and then go online for more information!
 

hawpri

Active Member
I got mail from Orchestral Tools a long time ago. It was a really nice looking pamphlet or whatever it was, it's hard to remember at this point. It didn't convince me to buy anything, but I stopped and looked at it for a lot longer than I would have looked at a marketing e-mail.
 
Top Bottom