Very good point! I should have mentioned to only ever buy their stuff on sale, but I was typing the message from my bed and was too tired to go into detail. My first plugin from them (Console N) I bought for 49.99 I think, but now I'm getting their 29.99 coupons as well.
Hm, I think out of all my plugins the TMT Neve is the closest to being "magic fairy dust" (doesn't mean I sprinkle it over everything though). Even if you don't touch any dials, putting one on every track and assigning different TMT channel numbers to each makes a noticable difference to the sound, as you noted yourself too. If that isn't the change in sound you were looking for, maybe you're after something else entirely but can't quite put your finger on what it is yet. Might be worth looking for reference recordings that have the mojo you're looking for and digging into their process a little. Either way, good luck in finding the tone you're after!