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Spitfire Westworld - Winner Announced!

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If they had picked 6 completely left field approaches that paid over the top service to the genre change then i think the winning entry may have been easier to identify with for people.

Instead, the winner was completely "out there" and the 5 runners up are all fairly tame in comparison. Only one of the 5 actually properly changes genre at the genre change. What makes the "daring to be different!!" mantra even more jarring is that one of the runner up entries is a complete and utter generic rip off of Zimmer's Da Vinci Code/remote control sound that makes no attempt at doing anything with the genre change.

Even when picking a winner based on originality there is still room to celebrate exceptionally well done versions of the expected approach, and who is to say the Genre they are going for isn't Blockbuster Action?
 
Even when picking a winner based on originality there is still room to celebrate exceptionally well done versions of the expected approach, and who is to say the Genre they are going for isn't Blockbuster Action?

No, i'm sorry but that doesn't make sense.

For a start, the genre is already blockubuster action, and if you are going to pay service to the genre change you do it, at the bit where he changes genres. Otherwise it isn't a genre change is it...: /

..and no, you can't say the winner won because it was amazingly inventive and he dared to think outside the box and then choose a bunch of fairly generic ones (whilst many brilliantly inventive ones go unpicked) as the runners up.

The logic and reasoning behind the 6 they have picked is simply illogical and that is why people are angry.
 
But there was NO genre change at all...not visually. For those that have no clue about Westworld, and only have the visual...just because someone mentions genre change, and the visual doesn't, is not a green light to go rogue. And I thought there was too much Micky Mousing which is usually reserved for comedy...WW is not a comedy...well actually Idon't know because I don't watch it.. LOL but from that one scene alone, it certainly wasn't.

I agree with you, but that is sort of my point. Spitfire can't have it both ways. They can't say that David's won because it was so amazingly different and unexpected and then pick some fairly generic ones for the runner's up, whilst loads of amazing unique entries sit on the sidelines.

Being different to the point of completely changing the entire emotion and genre of the picture either matters above all, or it doesn't.

This is a really interesting debate, but i am certain that the disconnect between the winner and the runner's up is what is causing the upset. The judges cannot logically back up the decision making disconnect between the two.
 


Mountain perspectives

OK. This is directly @ Mr Henson. It´s going to be a longer one. In case you want to remain on your "mountain", don´t read beyond this point:

You - Sir - are missing the point. Maybe on purpose. Maybe accidentally. Your whole argument is that the winning score is "against the rules" and "unexpected" and "off the tracks" and that alle the people speaking up against the competition are "mainstream" and "consent-driven" and part of a "cancel culture".

This is simply not true and could not in fact be more wrong. The point is that the way the competition was conducted and the winners celebrated was a slap in the face of all participants (and this metaphor is put very mildly).

The truth is as simple: If you let the Genie out of the bottle you better prepare for people making wishes. It is not the people whining about not having won. It is about a company that is selling the dream of being a little bit like Hans Zimmer in your painfully payed for home studio. It is this company that whines because they played a marketing campaign on this dreams by letting composers of the whole world dream this dream a little more intense and then not being able to handle it in even the slightest professional manner.

The shortness of the announcement video ... the "zero effort" setup ... your co-founder visibly feeling like a class member having forgotten to do the homework ... the "respect" for the runner ups by playing back roughly a few out of context seconds and then just saying their name ... Your co-founder saying goodbye while the winner video was not even played back. That - Sir - speaks volumes. Is says: We were overwhelmed by the echo and the task at hand. We decided to not invest time, thoughts, love or care to adapt to the success of this competition. We don`t take you - our clients and wanna be clients serious!

You now may say "that is a harsh judgement". You cannot prove that. Or can I? As the BBC library came out Spitfire created little "behind the curtain" teaser videos. Snippets of you coming off your mountain talking during travel about big things to come. That was love ... and care ... and thoughts ... and time ... FOR YOUR OWN STUFF THAT YOU DID TAKE SERIOUS. The announcement video? I`ve gotten birthday videos from distant associates that took more effort to create.

I`d like to let you dream a little bit. Imagine having set a few teaser videos within the last weeks. Like going through the room where spitfire people were sighting and shortlisting. Showing a little of their work. What they think about the people creating all this. Whether they still are able to listen to Taiko drums. Then ... imagine having a 90 minutes video with your co-founder introducing the process, how hard it was to choose and then switching to at least two members of the Jury. Having a little chat about what they experienced. Giving a little bit of visibility to some entries. How about then announcing a little special price for the 10 most unexpected or special entries. Could have been something small and inexpensive. Your clients and prospects are not in this for the money - as you should remember. Then having all runner up videos and the winner played in full length - interrupted by some Jury commentary to take out the uniformity of the pictures. If all this would have been tried, don`t you think that after a night of content and happy sleep you would be sitting on your mountain talking about much more beautiful things?

Instead you`re weaseling your way out. Well ... you try to. We all should grow up and stop whining. That`s the way the media industry works. The winner delivered a "Sex Pistols - never mind the bollocks" soundtrack and everybody thinking otherwise is "mainstream". You even have the guts to direct the "break rules" attitude you advise against your own Spitfire Audio competition rules that clearly stated within the Q&As that participants must refrain from known themes and that all delivered material needs to be original (Look it up!). You even top this by spitting out obvious lies like "the like/dislike display is switched of by youtube automatically (youtube`s very own "rewind 2018" ...has 17 Million dislikes ... they are clearly visible!). We - Spitfire Audio - don`t censor. That - Sir - is no longer weaseling. That is - for a lack of a better world - "Trumping".

I would assume that the larger part of your real clients are rather dreaming of a career than having one (Pro`s usually don`t have the time for competitions). They - SIR - are the people earning and spending the money your company lives of. They - Sir - now have been taught a lecture to stop dreaming. And I guess that you will see this within your balance sheet.

I am constantly harassed by people telling me that attention is the currency of our time. If that is so I respectfully withdraw everything in my spitfire audio account. And - as you seemingly are not willing to come down the mountain and own and repair this I`ll do the same with you. If you interpret this as "cancel culture" then please by any means feel free to do so. But don`t continue to use "whining" as description of what others do. It`s a little to self-referencing.

yours,
Gernot


Gspot: joined today 12:18am
 
You're reaching really hard. It does not work with the scene in any way. It's not "telling the story the visuals don't tell", it's completely disconnected. It's supposed to compliment the visuals that we see. I'm sure a big reason people are being so accepting of it here is because Christian Henson posts here. If you want to see the real consensus, go read the YouTube comments. Which are now disabled, of course. Can't have people expressing themselves

DexiMas: joined today 4:04am
 
Correct me if I’m wrong, but wasn’t the winner picked by the Westworld people, and not by the Spitfire people who just did the initial filtering ?

l honestly think people are just embarrassing themselves now.
 
You have two basic options here:

1. Continue to rage and whine ad infinitum because Spitfire didn't judge their own competition the way you think they should've.
2. Learn what you can from this and move on.

Which do you think is more productive?
 
I think in light of the upset, there should be some explanation about the choice. Creativity was just one criteria which was met for sure...just don't think the other criteria were at all.

Indeed. For example someone just posted this in another thread:



If some rule breaking/bending was allowed and they wanted something comedic and entertaining that one ^ is surely a million times more hilarious/different/bold :P.
 
You have two basic options here:

1. Continue to rage and whine ad infinitum because Spitfire didn't judge their own competition the way you think they should've.
2. Learn what you can from this and move on.

Which do you think is more productive?

Or give the winner a "creativity award" (without skimping on the prizes) and select a winner that composed in context.

Then everybody will be happy.
 
You have two basic options here:

1. Continue to rage and whine ad infinitum because Spitfire didn't judge their own competition the way you think they should've.
2. Learn what you can from this and move on.

Which do you think is more productive?

The amount of people "raging and whining" in this thread is fairly small. Some of us our just debating it and trying to get to the bottom of the rather illogical judging decisions.

A lot of us aren't sure what to "learn" from this. The winner won because it was so "different" and really paid service to the genre change, yet the one of the runner's up was the da vinci code with a few different notes here and there.

Quite honestly, many are a little perplexed.
 
Serious, non antagonistic question.

Can anyone think of any examples where a professional film score (not a soundtrack song) successfully subverted the expectations of what was shown on screen to the extent that Christian perpetuates is standard practice in the film industry?

I for the life of me cannot. My first thought was maybe Thomas Newman’s score to American Beauty where there was an abundance of ‘ethnic’ instruments used in a score for a film about suburban America, but even then the score still worked in a conventional sense. It was the just the instrumentation that provided the contrast.
 
I guess the old adage “no good deed goes unpunished” .. but also, I tend to take less notice of critique from people who hurl it anonymously from hastily created accounts.

still - I had fun!!

As did many others.

This is just the internet doing what it has been taught to do best lately.
I remember as soon as the Comp was announced there were knves out - people ready to be offended at the very first opportunity.

Just how things are. Don't eat yourselves up over it.
 
The amount of people "raging and whining" in this thread is fairly small. Some of us our just debating it and trying to get to the bottom of the rather illogical judging decisions.

Yep, tell the director that he’s a stupid idiot with no taste - that’ll work.....I’m sure he’ll apologise and come round to your way of thinking......
 
I guess the old adage “no good deed goes unpunished” .. but also, I tend to take less notice of critique from people who hurl it anonymously from hastily created accounts.

still - I had fun!!
It's a shame because I know you only had good intentions in mind when making this competition, something that should have brought the community together, but has unfortunately divided it completely.
 
I guess the old adage “no good deed goes unpunished” .. but also, I tend to take less notice of critique from people who hurl it anonymously from hastily created accounts.

still - I had fun!!

Something I've learned wholeheartedly from working in a community-interacting business: Outcrying community is useful for a sanity-check, but can only really be considered as a vocal minority. Unless the goals of your company are to cater only to a specific community, taking too much stock in the wishes of an opinionated online community will hamper your ability to create compelling content or push the industry forward.

That's a pretentious way of saying - Good on ya, @paulthomson. The competition was admirably run, and the results are both fantastic and inspiring.
 
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